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News and thoughts from our staff

Filtered by Category: tourism

 
Sarah Lira leads Visit Morgan Hill

Sarah Lira leads Visit Morgan Hill

By Brittney Sherman

The Morgan Hill Tourism Business Improvement District (TBID), operating as Visit Morgan Hill, announced the appointment of Sarah Lira as its new Executive Director. Lira will lead the tourism marketing organization into a new era of growth and innovation, building on the momentum of the City’s recent tourism success and vibrant economic development.

Lira previously served as the Director of Marketing & Business Development with Simon Property Group, where she spearheaded integrated marketing strategies, annual planning, digital campaigns, strategic partnerships, and large-scale experiential events for premier shopping destinations, including Stanford Shopping Center and Gilroy Premium Outlets. Her deep roots in the region also include previous tenure as Assistant Marketing Manager and later as a Board Member on Visit Gilroy. Lira succeeds former Executive Director Krista Rupp, who successfully managed Visit Morgan Hill for the last six years.

Read the full Press Release

 
Painting the Spirit of a Place

Painting the Spirit of a Place

By Brittney Sherman

For three days, accomplished artists from diverse locations across the state paint outdoors at a location of their choice, inside a 20-mile radius of Morgan Hill. The aim is to capture the region’s diverse landscapes while fostering its identity as a growing arts scene. Winning artworks from the 5th Annual Morgan Hill Plein Air Paint Out are now on exhibit through June 28 at the Downtown Morgan Hill CURA Contemporary Art Gallery.

Read the full article in the Morgan Hill Times HERE.

 
The Festival Star is the Mushroom

The Festival Star is the Mushroom

By Brittney Sherman

Morgan Hill has long held the reputation of “Mushroom Capital of the World,” a title rooted in its vibrant and longstanding mushroom farming heritage. For 42 years the Morgan Hill Mushroom Festival has organized a 2-day festival on Memorial weekend, attracting thousands of visitors to the City to dine, dance, shop, and learn more about fungi. This year festival goers can:

-Venture over to the Rose Garden to get the full mushroom experience including cooking demos, health benefits, growing techniques, and even purchase a growing kit to test their green thumb.

-Visit food vendors showcasing Mushroom dishes from stuffed, sautéed, sandwiched, deep fried and grilled. Adventurous adults are encouraged to try the Mushroom Beer! 

-Dance, or at least tap a foot, to live music on three different stages.

-Shop from 150+ unique and boutique vendors.

Learn more and purchase festival tickets HERE.

 
Downtown Hotel Unveils New Name and Culinary Concepts

Downtown Hotel Unveils New Name and Culinary Concepts

By Brittney Sherman

Set to debut in Silicon Valley, The MOHI by Appellation will be a 76-room hotel offering thoughtful dining, a lush pool oasis and spa, and standout wedding and event venues to the emerging food and wine destination of Morgan Hill. True to Appellation’s food-first ethos and the rich culinary abundance of Morgan Hill, The MOHI by Appellation will introduce a dynamic collection of four food and beverage concepts, each offering a distinct experience while collectively shaping the hotel’s social and cultural energy. Rooted in local sourcing and seasonal expression, the hotel’s lineup of unique bars and restaurants, is designed to draw both guests and locals alike, positioning the hotel as the hub for Morgan Hill’s next chapter. 

Read the full Press Release HERE

 
Local winery featured in Edible Magazine

Local winery featured in Edible Magazine

By Brittney Sherman

Is it a winery, a car museum, or a pizza place? Little Uvas Winery, owned by local restauranteurs Rosy and Rich Bergin, is all of those things and more. Wine Journalist Laura Ness had nothing but glowing reviews about her visit to LUV Winery complimenting the quality of the wine, the diversity of the food, and the relaxed atmosphere. Stop by and give them a try on pasta Thursday or pizza Friday.

Read the full article HERE.

 
Where culture, community, and hospitality thrive

Where culture, community, and hospitality thrive

By Brittney Sherman

When Dan McCranie decided to build an art gallery in Downtown Morgan Hill, he made clear he wanted none of the white walls and sharp lines found in traditional galleries. Instead, he mixed materials, shapes, colors and used mass-timber to design a building that in itself is a piece of art. Cura Contemporary Art Gallery exhibits both emerging and mid-career artists from the Bay Area and beyond in an open and engaging environment. Representing a large variety of styles and mediums, the featured artwork gives a fresh perspective and often has a deep connection to process and materiality. In addition to thoughtfully curated exhibitions, the gallery will host artist workshops, unique culinary experiences, and special events. It is truly a space where culture, community, and hospitality are blended and celebrated.

Read the full article on Architectural Record HERE!

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