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Pedals not pills

By Brittney Sherman large business, News, programs, Silicon Valley

Pedals not pills

The philanthropic work of Morgan Hill based company Specialized Bicycle is carried out through a partnership with OUTRIDE, a nonprofit organization focused on improving youth health and well-being through cycling. OUTRIDE started 13-years ago with an initial focus on medical research to find a correlation between cycling and enhanced cognitive health. Since that time, programs and initiatives have been introduced into schools and over 50,000 youth have participated. The organization’s motto is “pedals not pills,” driving home the message that cycling can promote positive physical and mental capabilities without the use of pharmaceuticals.

Specialized Bicycle was one of five recipients of the Silicon Valley Business Journal’s Beyond the Check Awards, receiving the award in the Health category. The awards honor companies that dedicate time, talent, technology and funding to support nonprofit partners.

Read the full article- Just Ride the Bike

large business, award, nonprofit


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