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6 Trends Still Defining Consumer Behavior

By Brittney Sherman

6 Trends Still Defining Consumer Behavior

Five years after the pandemic, consumer behavior continues to reshape retail, dining, entertainment, and office trends. Visits to brick-and-mortar retail and dining venues are now higher than pre-COVID, driven by major brand expansions and a strong appetite for in-person experiences. Shoppers are increasingly selective, often visiting multiple chains rather than relying on one-stop shops, while value remains a decisive factor—discount and premium segments are thriving as mid-market players lose ground. Entertainment has stabilized at new levels, with museums and “eatertainment” venues holding steady, though movie theaters remain volatile and dependent on box office performance. Meanwhile, hybrid work has left office visits a third below 2019 levels despite return-to-office efforts. Overall, consumers continue to embrace offline shopping and dining, signaling that physical experiences still hold strong appeal alongside digital convenience.

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